About us
CREALAB is a company with a deep understanding of Information Communication Technology.
CREALAB is a network of professionals who:
- Know the history and tendencies of the ICT market
- Know the innovations and technology enabling new capabilities
- Know the most appropriate solutions to propose to the Client
- Know how such solutions can Create Value
- Know in order to Create
CREALAB makes all this possible by investing heavily in Relations among businesses and people, bringing a wealth of
knowledge within a CREAtiveLABoratory environment where innovation, technology and solutions can be put to the test.
CREALAB professionals have manifold experiences in Telecommunications, Public Administration,
Commerce and SMEs (Small- and Medium-Sized Enterprises).
VISION
Gathering and integrating knowledge to create new value.
For CREALAB any process of value creation is based on knowledge management.
In an age of ever-increasing speed and networking,
new technologies are a key factor in gaining new competitive advantages:
- creation of new services and profitable products
- improved customer relations
- reduced costs
For a company to gain these advantages, technology must be introduced into a novel
digital business model. The design of the business concept and its implementation must form an integrated whole.
For a successful business idea, the new integrated value chain requires:
- a more efficient knowledge flow between the strategy- and technology-consulting stages
- wider-ranging skills
- faster deployment
MISSION
Expertise in Technological Innovation to Create Value for Clients in Modern Business.
Our Objectives:
- Create Value for our Clients
- Create Value for our Clients' Clients
- Create Value for our Partners
- Create Value for our Employees
- Create Value for our Staff
- Create Value for our Shareholders
CREALAB carries out its mission through the knowledge of technology,
the ICT sector and business processes.
MERCATO
CREALAB selects and promotes the most suitable technology for the Italian market,
at the same time giving practical help to Companies who have chosen technological innovation as their
competition tool in Modern Business.
CREALAB addresses:
- Users of IT:
Businesses wishing to adopt technology-based solutions.
CREALAB addresses all businesses, both public and private, who look upon innovative technological
tools as the strategic means for attaining their goals in a modern context of ever-increasing
speed and interdependence.
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- Promoters of IT:
Businesses wishing to promote their technological products and services.
CREALAB targets all companies with a high Hardware and Software technology content, who have invested in
research and development of innovative solutions and who want to boost their growth on the market.
CREALAB represents an opportunity both for companies that are completely new to the market and for
companies aiming at expanding into new sectors.
VALUES
Committment to operate in a socially responsible way, meaning a
business that is sustainable, ethical and respectful of the environment.
Drawing above all on the professionalism, integrity and dignity of its staff,
CREALAB has also geared its internal processes according to a set of principles:
- Transparency: equity in Corporate Governance, involvement of company stakeholders,
quality and precision of company reports
- Awareness towards environmental issues: reconciling economic, environmental and social
advantages while maintaining competitiveness and protecting the company brand
- Customer relations: fostering relations with the public and increasing their confidence
- Staff relations: attentive management of human resources with an eye to employee satisfaction
and enhancement of their abilities
- Profitability: long-term economic growth, transparency in finance and in the distribution of
profits among shareholders
A first concrete action in this direction is to reduce wasteage of resources
(mainly paper, ink and energy).
CREALAB commits itself to supporting non-profit activities for at
least 10% of its net margin after taxes.